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42 King Street Covent Garden
Burberry has already raised the bar with its global digital presence, so itís no surprise that the store selling its casual collection of menís and womenís ready to wear for itís media savvy followers will include all the latest technology.
So what can we expect? Well, this new space in Covent Garden was designed by the iconic labelís talented Chief Creative Officer, Christopher Bailey who also came up with the concept behind the recently opened Burberry Brit store on New Yorkís trendy Bleecker Street. Expect video walls showcasing the latest Burberry Acoustic sessions (find these on youtube.com/burberry). New and unique content streamed from Burberry Global Headquarters, iPod docks letting you play your own tracks and a wireless network offering free iPad connectivity.
As for the clothes, expect casual looks including trench coats, denim, tees and cotton tops with occasional riffs on the brandís signature icons.
|Shop: Womenswear, Menswear|
|Times: Mon-Sat: 10:00 - 21:00 Sun: 11:30 - 18:00|
|42 King Street|